How to Lose Friends & Alienate People

• Comedy
• Romance
• Drama

Sidney Young’s desperate ambition to infiltrate New York City’s high-society media world unfolds as a hilariously awkward, almost anthropological study of celebrity obsession and the brutal mechanics of magazine publishing. This workplace comedy distinguishes itself through its pointed satire of the superficiality driving the cult of celebrity, and the protagonist’s willfully disastrous attempts at social climbing. Unlike typical romantic comedies, the blossoming connection feels less central than Sidney’s incandescent failures, offering a refreshingly cynical, yet ultimately hopeful, look at finding a place – and a voice – within a relentlessly image-conscious environment. The film's humor isn’t simply about gags, but about the uncomfortable truths revealed when ambition clashes with genuine connection.