The Profit

When Marcus Lemonis isn’t running his multi-billion dollar company, Camping World, he goes on the hunt for struggling businesses that are desperate for cash and ripe for a deal. In the past 10 years, he’s successfully turned around over 100 companies. Now he’s bringing those skills to CNBC and doing something no one has ever done on TV before … he’s putting millions of dollars of his own money on the line. In each episode, Lemonis makes an offer that’s impossible to refuse; his cash for a piece of the business and a percentage of the profits. And once inside these companies, he’ll do almost anything to save the business and make himself a profit; even if it means firing the president, promoting the secretary or doing the work himself.

The Profit (2013-2021) is an American business reality series created for CNBC and hosted by Camping World chief executive Marcus Lemonis, who appears as himself. Across eight seasons and 115 episodes, Lemonis searches for failing companies desperate for cash, then makes an offer he calls impossible to refuse: his own money in exchange for a share of the business and a percentage of its profits. Each episode follows the deal and the hands-on rescue that comes after, as he may fire a president, promote a secretary, or take on the work himself to save the company and earn his return. The format is a case-by-case unscripted series rather than a continuing drama, so every episode stands on its own while the seasons build a steady catalogue of turnarounds. The tone is brisk, confident and practical, with a sense of risk and reward running under each negotiation. Fans of Shark Tank, Kitchen Nightmares and Undercover Boss will find a similar appeal in watching business owners confront hard truths on camera. The show rewards viewers who enjoy seeing ailing enterprises revived through blunt decisions and personal stakes.

• Shark Tankbusiness rescue format, struggling companies turned around by a hands-on expert, unscripted reality competition-free structure
• Kitchen Nightmaresunscripted business turnaround, owner confronting failing operations on camera
• Undercover Bossinvestor-led business reality, struggling firms revived with a stake in the profits

Release Date

2013-07-30

Episode runtime

45 min

Rating

8.3 / 10 (32)

What is The Profit about?

Camping World CEO Marcus Lemonis buys stakes in struggling small businesses with his own cash and rolls up his sleeves to turn them around.

What is The Profit like to watch?

Ember's analysis rates the pacing of The Profit as brisk, its intensity as mild and its storytelling as simple.

Is The Profit violent?

No — Ember's analysis finds no violence in The Profit.

Which shows are like The Profit?

Shows with a similar feel include Shark Tank, Kitchen Nightmares, and Undercover Boss.

How long is The Profit?

The Profit: 8 seasons, 115 episodes.

Is The Profit still running?

No, The Profit was canceled.

Where can I watch The Profit?

In United States, The Profit is available to rent or buy from Amazon Video, Apple TV Store, Google Play Movies.